About the awards

About the event

The Experimentation Thought Leadership Awards recognizes helpful and engaged voices that contribute to our collective knowledge of experimentation. Join us as we honor the work of experts in categories including data analytics, UX, behavioral science, CRO, product experimentation and more.

Think you or someone you know deserves recognition for their contributions to experimentation? Nominate them below.

Award Categories

Category 01_Web
Product & Feature Experimentation

Awarding excellence in thought leadership on product-led growth, and product and feature experimentation. 

Category 02_Web
Data & Analytics

There is no experimentation without data analysis. This award celebrates a proven innovator and thought leader in data management, best practices, and analysis.

Category 03_Web
UX & Behavorial Science

This award celebrates experts dedicated to spreading their knowledge of  UX, messaging, and behavioral science and the important role they play in experimentation. 

Category 04_Web
Optimization

Awarding the influencer reminding us of the importance of ‘test to learn’, sharing their hard won learnings, and pushing for data-driven decision-making.

Category 05_Web
Rising Influencer

This award highlights the ‘up-and-comer’ you need to follow in 2024. Spanning across categories, this award recognizes someone devoted to sharing their knowledge with their growing community. 

Category 06_Web
AI Influencing Experimentation

This award honors the groundbreaking achievements of AI experts in experimentation.  They not only keep up with the latest trends but also share invaluable thought leadership on leveraging AI to drive innovation.

Category 07_Web
Experimentation Thought Leader of the Year

Awarding the ‘best of the best’ thought leaders in experimentation. These experts have built a devoted audience with content that always informs, excites, and propels the practice of experimentation forward.

Judges

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Key Dates

August 14, 2024
Nominations Open
September 13, 2024
Nominations Closed
September 23, 2024
Shortlisted Nominees Announced
October 24, 2024
Winners Announced

FAQs

What are the judging criteria?

Judges will be looking for thought leaders that can clearly display expertise in their area. Judges are seeking experts who have succeeded in building an engaged audience with thoughtful and innovative content. Nominees will be evaluated on the following criteria: audience engagement and size, followability, original thought, and quality and cadence of content.

When will the winners be announced?

The winners will be announced on October 24, 2024. 

When will the shortlist be announced?

The shortlist of candidates will be announced on September 23rd, 2024.

Can I nominate myself?

Absolutely! If you are someone on the cutting edge of experimentation and using your voice to educate others, you are encouraged to nominate yourself.