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Club Med is a French corporation of vacation resorts found in many parts of the world, usually in exotic locations.


Context

Club Med's Resort Vacations are « engaging » products with often a long sales cycle. To shorten the delay, Club Med decided to add a sense of urgency in its messages.

Results

13% increase in online bookings.

Guillaume Thenault

Thanks to Kameleoon, we have developed a habit of systematic verification of our tests. Any changes we want to make are tested to confirm that they are worthwhile and that they should be included in our website in production

Guillaume Thenault, Web Analyst at Club Med

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