auchan-lp-homepage

SUCCESS STORY

Auchan
uses personalized discounts to boost sales
Auchan
E-COMMERCE

Context

The website of French retail group Auchan offers thousands of products across 30 categories and receives more than 4.3 million unique monthly
visitors.

With such a wide range of products, offering generic discounts to all visitors does not meet their individual needs.

Discover how Auchan’s sales increased by 2.5% across all four personalized discounts on its homepage.

RESULTS

+2.5%
increase in sales

In one month, we managed to create precise customer profiles through data collection and an in-depth analysis, all thanks to Kameleoon. It enabled us to create successful personalized experiences relevant to our visitors needs and expectations, while increasing our sales by 2.5% in the process.

akim_demora_auchan
Akim Demora, 
Head of e-commerce Marketing
Auchan

DOWNLOAD THE SUCCESS STORY

We're committed to your privacy. Kameleoon uses the information you provide to us to contact you about our relevant content, products, and services. You may unsubscribe from these communications at any time. For more information, check out our Privacy Policy.