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WHITE PAPER

A/B testing
Best practices, tips and tricks for a successful A/B testing project

The specific purpose behind our white paper is to share best practices from project kick-off through implementation.

Illustrated in each case with a customer case study, we aim to provide clear and concise recommendations, in order to focus on the most essential information.

SUMMARY

  • Why A/B test
  • A/B testing limits
  • How to define your A/B Tests
  • 10 A/B testing Best Practices
  • Common mistakes to avoid

If you don’t test, you’re wasting your traffic.

Jean-Noel_Rivasseau
Jean-Noël Rivasseau  
CTO of Kameleoon
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