The do's and don'ts of AI in experimentation

Is AI actually improving ROI?

AI has the potential to make experimentation faster and smarter—automating test creation, uncovering insights, and optimizing resources.

How do you ensure it delivers real value?

Join experts from Conversion and Kameleoon as they break down:

• When AI enhances experimentation—and how to make the most of it
• Common pitfalls to avoid when integrating AI into A/B testing
• How to balance AI-driven insights with human expertise
• Real-world examples of AI-powered experimentation done right